Speaking
I deliver engaging talks and workshops by combining authentic stories, compelling research and actionable takeaways.
My topics include, but are not limited to, communicating effectively, landing media coverage and protecting your reputation. I would be more than happy to customize a talk based on your needs. I am comfortable presenting both in-person and online.
Idea Bank
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Mindful Communication: Who are you Unknowingly Excluding
In a world where there is a long-overdue focus on diversity, equity, inclusion, belonging and accessibility, communicating effectively and mindfully is critical. Adjusting how one communicates ensures the intended messaging will reach and resonate with the desired audience.
In this session, attendees will learn:
How to identify and acknowledge who one may inadvertently be excluding through communications (or lack of)
How to think more broadly about how people consume the content you create
Eight mindful ways to communicate
Strategies for expanding your audience reach
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Attention is Earned, Not Given: Getting Your Startup Media Attention
Getting your business media attention takes time and effort but the rewards are worth it.
In this session, attendees will learn:
Why media attention is beneficial for your company
How to build your media list and target the right audience
How to get a reporter’s attention, as well as other places to find press
What to do when your company is in the news
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Crisis Mode: How to Protect Your Brand’s Reputation
A crisis is anything that threatens your brand’s reputation. The situation can be fast-paced, high-stakes and emotionally charged. When it comes to a crisis response, you don’t want to be building the plane while you are flying it.
In this session, attendees will learn:
Three steps you can take today to counter a crisis
Best practices during a crisis
How to determine if an apology is required
“I appreciate Lori pointing out that accessibility and inclusion efforts benefit a lot more people than the obvious/intended targets.”
Attendee, ACES Conference, May 2023
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Speaking events include:
Nasdaq Entrepreneurial Center | Public Relations Society of America (PRSA) | Nasdaq Mentor Makers | ACES Conference | The Creator Bootcamp by HeySummit | DisruptHR | The Fashioneering Lab | Washington State PTA | National PTA 125th Anniversary Convention | University of Tennessee | BrightTALK | University of Rhode Island | The Fourth Floor | Thea by Thrive | Gwynedd Mercy University | GrowthClub | The Second Shift | Loyola Marymount University | Dreamers & Doers | Freelance Business Week | ROC Tech Conference | Barclays Eagle Labs | The City University of New York (CUNY) | Love Beets | NYU School of Professional Studies | Rochester Women's Network